Our strategy

Guiding principles

Our strategy aims to establish our value proposition clearly among stakeholders by managing sustainability according to a set of common guiding principles which are relevant across all countries and in all disciplines. These guiding principles inform our strategic focus areas and our priorities in terms of sustainable development.

The table below shows our guiding principles, together with examples of how we have put them into practice.

Strategic guiding principles

Examples of our guiding principles in practice

1. Apply risk management principles
  • Our approach to safety, in which detailed work has been undertaken to understand the risk pathways which give rise to safety incidents, as well as to prevent their occurrence. See the section Improving safety performance for more details.
2. Engage positively with internal and external stakeholders
  • In many regions, we have developed structures for engagement with local communities which have been successful as a vehicle for co-developing projects. See for example the case study on the work of the Puerto San Julián Development Agency in Argentina.
  • In a complex labour relations environment in South Africa, we have identified opportunities to engage with organised labour to develop a shared understanding of the economics of our industry, the gold market and the business environment in which we operate. See the section Engagement with organised labour for more details. In August 2014, together with other South African gold producers, we launched an online communications platform, www.thisisgold.co.za, to provide insight into the gold industry, its processes and its contribution.
  • In partnership with organised labour in South Africa, we have also created an awareness programme on employee indebtedness – ‘Masidibanise Izandla’ (Let us hold hands together) to supplement existing financial literacy programmes for employees. See the section Employee engagement for more details.
  • We continue to engage with government at a local and national level, in support of the business case for the regulatory and legislative stability which is essential for mining sector development. See the section Engagement with government for more details.
3. Co-design solutions for mutual value
  • Collaborative work with public health sector partners has underpinned the success of the group’s integrated malaria control programme in Ghana. The programme continues to show excellent results, maintaining the low malaria incidence at our operations in Ghana. See the section Delivering a health value proposition to communities for more details.
4. Embrace innovation in designing solutions for the future
  • At the Cuiaba mine in Brazil, surface water treatment facilities have been relocated underground to increase the recycling of water and reduce pumping costs and energy usage. See the section Water usage, efficiency and security for more details.
  • Technological innovation extends to implementing new mining methods in South Africa to create the potential to extract otherwise sterilised gold reserves from support pillars and enable mining beyond current depths of about 4,000m. See the Annual Integrated Report 2014 for more detail.
Sustainable development strategy Implementation progress